GCMD Marketing Buzz

Alexandra talks with Tim Greenway about the use of photos and video in marketing.

How To Get A Book Published

A guide to self-publishing a book by author Charlotte Ann

GCMD Marketing Buzz – Aug 2017 – Show 2

Host Alexandra Heseltine talks about content marketing for the web with guests Jody Flynn and Alison Harris.

GCMD Marketing Buzz – July 2017 – Show 1

Designing your logo and branding for trademarking. On this premiere episode Host Alexandra Heseltine of GCMD web design interviews Trademark Attorney, Zeke Callanan of Opticliff Law and Intellectual Property (IP) Attorney Tom Marlow of Black Hills IP Renewals on the importance of designing brand identities that can be trademarked. The discussion revolves around why it’s important to protect your brand, the difference between a registered mark and a trademark, what types of logos and branding cannot be protected and stories of trademark and copyright infringement.

Portland Rotary Speaker Series – Deanna Sherman

Deanna Sherman, President and CEO of Dead River Company talks about workforce development and education

Portland Rotary Speaker – Steve Hewins

Steve Hewins, CEO of the Maine Restaurant and the Maine Innkeepers Association presents a proposal for a new Convention Center in downtown Portland

Portland Unwrapped – Second Panel – Vibrant Portland

The second panels during Lift360's event, Portland Unwrapped, is "Vibrant Portland." Panelists were Casey Gilbert from Portland Downtown, Dinah Minot from Creative Portland and Lynn Tillotson from the Convention and Visitors' Bureau.